HP Windows 8 Launch Party NYC
On October 24 Hewlett Packard hosted a private party, called The Sound of Touch, at Terminal 5 in New York City to highlight their latest touch-screen laptops and other devices. The party included hip-hop electronic group Far East Movement and Grammy music blogger Arjan Writes.
Playing a crucial role to the event was the development of interactive video content to demonstrate the ease-of-use and seamless artistry of the latest Windows 8 OS running on HP products. Wellcan Still & Motion Media was hired by Infinity Marketing to handle this job. We were also given the opportunity to fly in some very familiar faces to the Wellcan team to help us make this project a success.
The team also produced original cues for the Far East Movement hits Rocketeer and Like a G6, displayed onscreen behind the performers during their live show at the event. The results were a hit.
As we reached the end of the deadline Corbin, Miguel, and Trevor went out to the gun range to relieve some pressure.